Why Use Flyers And Business Cards At A Marketing Event

When your company is organising a marketing event – perhaps a specific product launch or opening a new business location – or attending a marketing event along with many other businesses, it is important to be properly prepared to make the most of the corporate gathering with regards to the available opportunities to reinforce your company brand and promote your business to obtain new clients and customers. Amongst those preparations is ensuring that you are properly ‘armed’ with the most effective business stationery tools – here are some reasons why printed flyers and business cards should always be essential marketing items you take with you to these events:

Business Cards

Business card printing is a highly effective, tactile, and personal form of marketing – every time you meet someone in any business arena there is an opportunity to mention your business and brand – and the best way to introduce the topic is by handing over a business card. At every marketing event, trade show, or convention, having your business card to hand will ensure that you can take advantage of every opportunity. Your business card is very often the first physical item that a potential client or customer will get from you. A memorable card with a strong business card design will make that all-important first impression that the person takes away with them! Many people will look at your card and view it as a reflection of your business and yourself, so ensure that you use quality materials for your business card printing. Your business card design should always include your name, company name, website, any contact information (email, phone, social media platform addresses) and should display any company logo and colours. Remember, handing someone a business card is a physical reminder of your meeting and your important contact details, and is far easier and more effective than writing down your name and numbers – and it looks far more professional! Carrying a card case at these events is always a good thing to ensure that you don’t miss any possible opportunity to market your business.

Flyer Printing

As with the business card, flyers provide a physical reminder of the event people are attending – tangible marketing materials like flyers ensure that the recipient really looks at, and absorbs, the information contained. They are lightweight so easy to distribute at these events and flyers can provide people with all the necessary information you want them to have about your company/product/service and can be referred back to repeatedly, therefore acting as a regular reminder of your business long after the event is finished. Printed flyers are ideal vehicles for offering potential customers deals and special offers – you can incorporate coupons or voucher codes as incentives encouraging people to purchase your product or service and build your customer base.

Affordable And Cost-Effective

Both flyer printing and business card printing are affordable – indeed cheap – business stationery items to produce, making them ideal marketing tools for distribution at any corporate event. Businesses invest in many forms of marketing and advertising now – social media and such – but few can provide the cost-effective return of these simple, traditional, business stationery items.   

If your company is looking for quality business stationery printing, then speak with Enigma Design and Print Ltd. They are an established and respected online print shop specialising in flyer and business card printing in Bromley, supplying businesses across the region with the highest quality printed business stationery at affordable prices – their knowledgeable and experienced staff can advise you in all your potential business printing needs.

Enigma Print and Design

If you’d like more advice and help, are searching for business card printing in Dartford, or an online print shop, then we can help. Contact our friendly team to see what we can do for you.